Websites for Coaches
One of the great marketing tools for a coach can use to build their client/coach relationship is their website! Below are some marketing tools for effective coach websites:1. Have an audio or video sample on your website: this allows people from all over the globe to hear you speak, give advice, and start building the relationship with them.
2. Have testimonials on your coach website: this allows for people that worked with you previously to recommend you with glorious praise about how you helped them accomplish their goals. If you can add photos next to the testimonials, that will add authenticity.
3. Have a fun feature, such as 'Take a Moment': this is a "stickiness" aspect, giving visitors the opportunity to stay and experience. Many large companies do this, such as paint companies use their 'virtual painting' in which visitors can paint a room, virtually.
4. Send this Site to a Friend: allow you visitors to recommend your site easily!
5. Constantly add to your site, or have several changing pages: visitors will come back if they know that you write often in your blog or your calender of events is up-to-date.
6. Have a Resources page: visitors that come across your coaching website are interested in the same things you are-help them find more websites, books, or movies within the same genera will make visitors want to come-back often, thus giving coaches more opportunity to market themselves.
These are just a few of the marketing tools we use in our coaching websites. If you want a free 20 minute evaluation on the effectiveness of your coaching website, be sure to contact us: 949.249.4958 or rachel@indrasvoice.com.
Labels: business coach, life coach, market, marketing, website






0 Comments:
Post a Comment
<< Home